Hii! So I know I haven't mentioned the post card much but it's been in the works for a WHILE. I've had the design idea for what I wanted it to look like for a while but I had to wait for filming and to take character photos but it's finally here!
The postcard is actually where we got the idea for the Instagram page for each member of production to have an 'aura' behind them. I liked the the two lead characters to be associated with a certain color and then incorporating that idea when introducing the entire team just sort of stuck!
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| original concept idea (sorry it's side ways) |
The concept I had in mind when designing the post card was to highlight the clear differences between the two girls (Sarah and Cameron Martinez) not only the differences in their physical characteristics but also personality differences. This would be highlighted through costuming, color grading, and the differing 'aura' colors.
The idea of having the two colors differentiating the two characters actually ended up really sticking to us and Audrey and I decided to incorporate those colors into post-production.
Anyway here are the final results of the postcard (simple, yet I'm really happy with how they turned out.):
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